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Rate 7.78% = 7.03% Freddie Mac 30-yr avg (Sep 24) + 0.75% investor premium

N7323 County Road XX

N7323 County Road XX

Holland, WI 54636

$575,000

5 bd · 3.5 ba · 2,705 sqft · Listed 20d ago

View on Realtor.com →
Low confidenceNegative cash flow

Year built

2006

Sqft

2,705

Lot sqft

39,204

HOA / mo

None

Furnished

No

List date

2026-09-11T16:12:28.000000Z

Revenue

Annual revenue

$45,522

ADR

$235

Occupancy

53%

Cleaning fees (12 mo)

$3,364

Confidence

High (72.32), 6 comps

Comp revenue range (p25 / median / p75)

$38,965$49,489$53,336

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    Revenue $54,598ADR $321Occ ≈ 47%5★ (4)

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    House · 4 bd · 3 ba · sleeps 12 · 5.4 mi

    Revenue $49,427ADR $289Occ ≈ 47%4.9★ (17)

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  • Cozy, country-feel, private, close to everything, for family & friends to gather

    House · 6 bd · 2 ba · sleeps 22 · 5.7 mi

    Revenue $49,550ADR $326Occ ≈ 42%4.9★ (105)

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  • House on onalaska Wisconsin 4 bedroom 3 Beth

    House · 4 bd · 2.5 ba · sleeps 8 · 6.0 mi

    Revenue $24,849ADR $142Occ ≈ 48%4.9★ (163)

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Revenue and nightly rate (ADR) are trailing-12-month figures per listing. Occupancy is estimated as revenue ÷ ADR ÷ 365 and can read high when revenue includes cleaning fees.

Cash flow calculator

Financing
Management
Term

Rate 7.78% = 7.03% Freddie Mac 30-yr avg (Sep 24) + 0.75% investor premium

Est. revenue

$45,522

NOI

$19,890

Cash flow /mo

-$1,441

Cash needed

$199,250

Cash-on-cash

-8.7%

ROE (yr 1)

1.9%

Cap rate

3.5%

DSCR

0.53

Year-1 write-off

$128,728

Year-1 tax shield @ 32%

$41,193

Year-1 return on equity

  • Cash flow (annual)-$17,292
  • Principal paydown$3,763
  • Appreciation at%$17,250
ROE1.9%

Tax savings aren't counted. Turn on “Count tax savings in returns” above if you can use the losses.

Opex, cash-needed & tax-savings breakdown

Annual operating expenses

  • Management (20% of revenue)$9,104
  • Platform fees (3% of revenue)$1,366
  • Maintenance / capex (5% of revenue)$2,276
  • Utilities & supplies$4,200
  • HOA$0
  • Property tax$5,840
  • Insurance (STR-rated)$2,846

Cash needed to close

  • Down payment (25%)$143,750
  • Closing costs (4.0%)$23,000
  • Furnishing (bought new)$32,500

Tax savings if the STR loophole applies

  • Tax shield @ 32%$41,193

Property tax, insurance rate and the land/building split come from this listing's county tax record; other assumptions match the daily feed (see tasks/plan.md).

The write-off comes from the cost segregation estimate below. Not tax advice.

Cost segregation estimate

An estimate from the listing: every part of the home is priced from national construction costs, less wear for age, and the price (less land) is spread over the parts in proportion. The headline is what a typical cost seg study would claim for this property. The answers below are optional refinements.

Depreciable basis

$528,000

Short-life (5/15-yr)

$95,000 · 18%

Year-1 deduction

$129,000

Year-1 tax shield @ 32%

$41,000

Land 8% (county tax record, assessed value split) · building $434,000 over 39 years · new furniture $33,000

Based on: 2,705 sq ft, built 2006, 5 bd / 3.5 ba, unfurnished, listing features (pool, deck, game room, fireplace, flooring types, appliance list, septic).

Try the cost segregation calculator on any property →

IRS-guide safe-harbor floor: $84,000 in year 1 (10% short-life, $27,000 tax shield), the conservative amount following the IRS audit guide's residential classification table.

5-year property$75,600

  • Kitchen cabinetsdefault

    $11,700 new × 40% good × 1.67 allocation

    $7,900

  • Kitchen countertopsdefault

    $9,600 new × 40% good × 1.67 allocation

    $6,400

  • Decorative trimdefault

    $4,700 new × 40% good × 1.67 allocation

    $3,200

  • Mirrorsdefault

    $500 new × 40% good × 1.67 allocation

    $300

  • Shelvingdefault

    $1,800 new × 40% good × 1.67 allocation

    $1,200

  • Window coverings (27)default

    $6,800 new × 40% good × 1.67 allocation

    $4,500

  • Kitchen & laundry equipment plumbingdefault

    $9,100 new × 60% good × 1.67 allocation

    $9,200

  • Kitchen, laundry & data equipment electricaldefault

    $5,500 new × 60% good × 1.67 allocation

    $5,500

  • Appliances (range, dishwasher, disposal, refrigerator, washer, dryer)listing

    $7,400 new × 40% good × 1.67 allocation

    $5,000

  • Furniture bought newlisting

    $26,500 new × 100% good · bought separately

    $26,500

  • Game-room equipment bought newlisting

    $6,000 new × 100% good · bought separately

    $6,000
15-year land improvements$51,700

  • Paving: driveway & walks (paved)listing

    $13,500 new × 50% good × 1.67 allocation

    $11,300

  • Landscaping (typical)default

    $10,400 new × 50% good × 1.67 allocation

    $8,700

  • Patiosdefault

    $2,700 new × 50% good × 1.67 allocation

    $2,200

  • Decks & porches (attached)listing

    $30,400 new × 50% good × 1.67 allocation

    $25,500

  • Pool (above-ground)listing

    $6,000 new × 40% good × 1.67 allocation

    $4,000
Building, 39-year$433,600

  • Structure: foundation, framing, walls, windows, doors, roof, interior finishesdefault

    $293,300 new × 67% good × 1.67 allocation

    $327,400

  • Building plumbing & fixturesdefault

    $30,500 new × 60% good × 1.67 allocation

    $30,600

  • Building electrical & lightingdefault

    $31,600 new × 60% good × 1.67 allocation

    $31,700

  • HVACdefault

    $30,500 new × 40% good × 1.67 allocation

    $20,400

  • Hardwood & tile floorsdefault

    $17,400 new × 40% good × 1.67 allocation

    $11,700

  • Fireplacelisting

    $2,600 new × 40% good × 1.67 allocation

    $1,800

  • Septic systemlisting

    $12,000 new × 50% good × 1.67 allocation

    $10,000

About the property

Depreciation schedule: typical cost seg study

Year5-yr15-yrBuildingTotal
1$75,600$51,700$1,400$128,700
2$0$0$11,100$11,100
3$0$0$11,100$11,100
4$0$0$11,100$11,100
5$0$0$11,100$11,100
6+$0$0$387,700$387,700
Total$75,600$51,700$433,600$560,900

Model-based estimate, not an engineered cost segregation study. The IRS doesn’t approve studies; get a professional study before filing. Using these losses against W-2 income needs the short-term rental exception (average stay ≤7 days + material participation). The 39-year building life applies because stays average under 30 days, a separate test (27.5 years for a long-term rental). Federal only: California, Georgia and Wisconsin disallow bonus depreciation, Ohio adds back 5/6 of it, and Tennessee has no personal income tax. Not tax advice.

Market note

Rules differ by jurisdiction. The City of La Crosse requires a short-term rental license ($100 a year) once you rent more than 10 nights a year, plus a Wisconsin tourist rooming house license and inspection from the La Crosse County Health Department. We found no owner-occupancy rule or night cap in the city, but the license does NOT transfer to a new owner. Onalaska allows rentals with a city permit in some zoning districts, and unincorporated towns follow La Crosse County zoning, which has its own permit and day limits. Wisconsin law lets local governments restrict stays under 7 nights. Verify parcel eligibility with the city or county before you buy.