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Rate 7.78% = 7.03% Freddie Mac 30-yr avg (Sep 24) + 0.75% investor premium

3013 Red Clover St

3013 Red Clover St

Holmen, WI 54636

$589,900

4 bd · 3.5 ba · 3,659 sqft · Listed 22d ago

View on Realtor.com →
Low confidenceNegative cash flow

Year built

2021

Sqft

3,659

Lot sqft

7,841

HOA / mo

None

Furnished

No

List date

2026-09-09T19:48:43.000000Z

Revenue

Annual revenue

$38,780

ADR

$174

Occupancy

61%

Cleaning fees (12 mo)

$3,190

Confidence

Low (—), 4 comps

Comp revenue range (p25 / median / p75)

$27,753$46,337$57,258
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    Revenue $35,478ADR $189Occ ≈ 51%4.8★ (119)

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  • Northshore Getaway

    House · 4 bd · 2 ba · sleeps 6 · 5.1 mi

    Revenue $57,445ADR $238Occ ≈ 66%4.7★ (30)

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  • Cozy Corner Cottages 3 Bedroom House Rental

    House · 3 bd · 2 ba · sleeps 6 · 5.4 mi

    Revenue $4,578ADR $305Occ ≈ 4%4.8★ (11)

    AirbnbVrbo

  • NEW! The La Crosse Lodge

    Cabin · 3 bd · 2.5 ba · sleeps 6 · 5.7 mi

    Revenue $57,195ADR $502Occ ≈ 31%5★ (17)

    Airbnb

Revenue and nightly rate (ADR) are trailing-12-month figures per listing. Occupancy is estimated as revenue ÷ ADR ÷ 365 and can read high when revenue includes cleaning fees.

Cash flow calculator

Financing
Management
Term

Rate 7.78% = 7.03% Freddie Mac 30-yr avg (Sep 24) + 0.75% investor premium

Est. revenue

$38,780

NOI

$11,815

Cash flow /mo

-$2,194

Cash needed

$194,071

Cash-on-cash

-13.6%

ROE (yr 1)

-2.5%

Cap rate

2.0%

DSCR

0.31

Year-1 write-off

$134,196

Year-1 tax shield @ 32%

$42,943

Year-1 return on equity

  • Cash flow (annual)-$26,331
  • Principal paydown$3,860
  • Appreciation at%$17,697
ROE-2.5%

Tax savings aren't counted. Turn on “Count tax savings in returns” above if you can use the losses.

Opex, cash-needed & tax-savings breakdown

Annual operating expenses

  • Management (20% of revenue)$7,756
  • Platform fees (3% of revenue)$1,163
  • Maintenance / capex (5% of revenue)$1,939
  • Utilities & supplies$4,200
  • HOA$0
  • Property tax$8,987
  • Insurance (STR-rated)$2,920

Cash needed to close

  • Down payment (25%)$147,475
  • Closing costs (4.0%)$23,596
  • Furnishing (bought new)$23,000

Tax savings if the STR loophole applies

  • Tax shield @ 32%$42,943

Property tax, insurance rate and the land/building split come from this listing's county tax record; other assumptions match the daily feed (see tasks/plan.md).

The write-off comes from the cost segregation estimate below. Not tax advice.

Cost segregation estimate

An estimate from the listing: every part of the home is priced from national construction costs, less wear for age, and the price (less land) is spread over the parts in proportion. The headline is what a typical cost seg study would claim for this property. The answers below are optional refinements.

Depreciable basis

$545,000

Short-life (5/15-yr)

$110,000 · 20%

Year-1 deduction

$134,000

Year-1 tax shield @ 32%

$43,000

Land 8% (county tax record, assessed value split) · building $435,000 over 39 years · new furniture $23,000

Based on: 3,659 sq ft, built 2021, 4 bd / 3.5 ba, unfurnished, listing features (deck, patio, stone counters, appliance list).

Try the cost segregation calculator on any property →

IRS-guide safe-harbor floor: $80,000 in year 1 (10% short-life, $26,000 tax shield), the conservative amount following the IRS audit guide's residential classification table.

5-year property$75,400
  • Kitchen cabinetsdefault

    $13,800 new × 80% good × 0.90 allocation

    $10,000
  • Kitchen countertops (stone)listing

    $14,100 new × 80% good × 0.90 allocation

    $10,200
  • Decorative trimdefault

    $6,400 new × 80% good × 0.90 allocation

    $4,600
  • Mirrorsdefault

    $500 new × 58% good × 0.90 allocation

    $200
  • Shelvingdefault

    $1,500 new × 80% good × 0.90 allocation

    $1,100
  • Window coverings (37)default

    $9,300 new × 50% good × 0.90 allocation

    $4,200
  • Carpet, vinyl & laminate (40% of floors)default

    $9,400 new × 58% good × 0.90 allocation

    $4,900
  • Kitchen & laundry equipment plumbingdefault

    $10,800 new × 90% good × 0.90 allocation

    $8,700
  • Kitchen, laundry & data equipment electricaldefault

    $6,500 new × 90% good × 0.90 allocation

    $5,300
  • Appliances (range, microwave, dishwasher, disposal, refrigerator)listing

    $6,100 new × 58% good × 0.90 allocation

    $3,200
  • Furniture bought newlisting

    $23,000 new × 100% good · bought separately

    $23,000
15-year land improvements$57,400
  • Paving: driveway & walks (paved)listing

    $12,500 new × 80% good × 0.90 allocation

    $9,000
  • Landscaping (typical)default

    $12,100 new × 80% good × 0.90 allocation

    $8,700
  • Patioslisting

    $16,500 new × 80% good × 0.90 allocation

    $11,900
  • Decks & porches (attached)listing

    $41,200 new × 75% good × 0.90 allocation

    $27,800
Building, 39-year$435,400
  • Structure: foundation, framing, walls, windows, doors, roof, interior finishesdefault

    $397,900 new × 92% good × 0.90 allocation

    $328,500
  • Building plumbing & fixturesdefault

    $41,300 new × 90% good × 0.90 allocation

    $33,500
  • Building electrical & lightingdefault

    $43,700 new × 90% good × 0.90 allocation

    $35,400
  • HVACdefault

    $41,200 new × 75% good × 0.90 allocation

    $27,900
  • Hardwood & tile floorsdefault

    $14,100 new × 80% good × 0.90 allocation

    $10,200

About the property

Depreciation schedule: typical cost seg study

Year5-yr15-yrBuildingTotal
1$75,400$57,400$1,400$134,200
2$0$0$11,200$11,200
3$0$0$11,200$11,200
4$0$0$11,200$11,200
5$0$0$11,200$11,200
6+$0$0$389,400$389,400
Total$75,400$57,400$435,400$568,200

Model-based estimate, not an engineered cost segregation study. The IRS doesn’t approve studies; get a professional study before filing. Using these losses against W-2 income needs the short-term rental exception (average stay ≤7 days + material participation). The 39-year building life applies because stays average under 30 days, a separate test (27.5 years for a long-term rental). Federal only: California, Georgia and Wisconsin disallow bonus depreciation, Ohio adds back 5/6 of it, and Tennessee has no personal income tax. Not tax advice.

Market note

Rules differ by jurisdiction. The City of La Crosse requires a short-term rental license ($100 a year) once you rent more than 10 nights a year, plus a Wisconsin tourist rooming house license and inspection from the La Crosse County Health Department. We found no owner-occupancy rule or night cap in the city, but the license does NOT transfer to a new owner. Onalaska allows rentals with a city permit in some zoning districts, and unincorporated towns follow La Crosse County zoning, which has its own permit and day limits. Wisconsin law lets local governments restrict stays under 7 nights. Verify parcel eligibility with the city or county before you buy.