
915 17th St S
La Crosse, WI 54601
$224,900
4 bd · 1 ba · 1,534 sqft · Listed 1d ago
View on Realtor.com →Year built
1900
Sqft
1,534
Lot sqft
5,227
HOA / mo
None
Furnished
No
List date
2026-10-23T15:31:02.000000Z
Revenue
Annual revenue
$45,576
ADR
$204
Occupancy
61%
Cleaning fees (12 mo)
$5,957
Confidence
Med (60.31), 13 comps
Comp revenue range (p25 / median / p75)
Few similar-size comps were found, so all comps are shown.
Median revenue of shown comps: $44,575


Charming Bungalow centrally located - cute porch!
House · 3 bd · 1.5 ba · sleeps 6 · 0.2 mi
- A/C
- Free parking
- Pets OK
- Wifi
- +2
Revenue $33,588ADR $278Occ ≈ 33%4.9★ (122)

Cabin-like Home in the Heart of La Crosse.
House · 4 bd · 2 ba · sleeps 8 · 0.2 mi
Revenue $43,499ADR $289Occ ≈ 41%5★ (70)
Delisted

Beautiful Craftsman Bungalow - Centrally located!
House · 4 bd · 2 ba · sleeps 8 · 0.2 mi
- A/C
- Free parking
- Pets OK
- Wifi
- +2
Revenue $47,554ADR $332Occ ≈ 39%4.8★ (221)

Charming Southside Home
House · 3 bd · 2 ba · sleeps 8 · 0.3 mi
- A/C
- Free parking
- Pets OK
- Wifi
- +2
Revenue $63,085ADR $286Occ ≈ 60%5★ (47)

Cozy Victorian Hideaway
Townhouse · 3 bd · 1.5 ba · sleeps 6 · 0.3 mi
- A/C
- Free parking
- Wifi
- Kitchen
- +2
Revenue $25,415ADR $169Occ ≈ 41%4.8★ (180)

Cozy 3BR Apt by Mayo, 50-ft Parking
Apartment · 3 bd · 1 ba · sleeps 6 · 0.5 mi
- A/C
- Free parking
- Wifi
- Kitchen
Revenue $44,575ADR $165Occ ≈ 74%5★ (218)

Lovely La Crosse bungalow
House · 3 bd · 2 ba · sleeps 6 · 0.5 mi
- A/C
- Free parking
- Wifi
- Kitchen
- +2
Revenue $22,314ADR $160Occ ≈ 38%4.8★ (26)


Historic Withee Home / Main Level + Bowling Alley
Apartment · 4 bd · 1.5 ba · sleeps 8 · 0.5 mi
Revenue $95,976ADR $1,858Occ ≈ 14%4.8★ (12)
Delisted
| Listing | Size | Revenue (12 mo) | ADR | Occ ≈ | Rating | Distance | Links |
|---|---|---|---|---|---|---|---|
![]() Downtown Boho Home w/Office, Yoga Studio,King Bed House
| 3 bd · 2 ba · sleeps 8 | $48,013 | $258 | 51% | 4.8★ (28) | 308 ft | AirbnbVrboBooking |
![]() Charming Bungalow centrally located - cute porch! House
| 3 bd · 1.5 ba · sleeps 6 | $33,588 | $278 | 33% | 4.9★ (122) | 0.2 mi | Airbnb |
![]() Cabin-like Home in the Heart of La Crosse. House | 4 bd · 2 ba · sleeps 8 | $43,499 | $289 | 41% | 5★ (70) | 0.2 mi | Delisted |
![]() Beautiful Craftsman Bungalow - Centrally located! House
| 4 bd · 2 ba · sleeps 8 | $47,554 | $332 | 39% | 4.8★ (221) | 0.2 mi | Airbnb |
![]() Charming Southside Home House
| 3 bd · 2 ba · sleeps 8 | $63,085 | $286 | 60% | 5★ (47) | 0.3 mi | Airbnb |
![]() Cozy Victorian Hideaway Townhouse
| 3 bd · 1.5 ba · sleeps 6 | $25,415 | $169 | 41% | 4.8★ (180) | 0.3 mi | Airbnb |
![]() Cozy 3BR Apt by Mayo, 50-ft Parking Apartment
| 3 bd · 1 ba · sleeps 6 | $44,575 | $165 | 74% | 5★ (218) | 0.5 mi | Airbnb |
![]() Lovely La Crosse bungalow House
| 3 bd · 2 ba · sleeps 6 | $22,314 | $160 | 38% | 4.8★ (26) | 0.5 mi | Airbnb |
![]() NEST - Cozy, Stylish, & Relaxing & Newly updated! House
| 3 bd · 1.5 ba · sleeps 6 | $40,465 | $222 | 50% | 5★ (59) | 0.5 mi | AirbnbVrbo |
![]() Historic Withee Home / Main Level + Bowling Alley Apartment | 4 bd · 1.5 ba · sleeps 8 | $95,976 | $1,858 | 14% | 4.8★ (12) | 0.5 mi | Delisted |
Show 3 more

La Crosse's Bluffside Retreat
House · 5 bd · 2 ba · sleeps 8 · 0.5 mi
Revenue $60,324ADR $766Occ ≈ 22%4.8★ (22)
Delisted

Close House Craftsman Bungalow(3BR/4BEDS/2FBATH)
Bungalow · 3 bd · 2 ba · sleeps 6 · 0.6 mi
- A/C
- Free parking
- Wifi
- Kitchen
- +1
Revenue $39,911ADR $232Occ ≈ 47%5★ (51)

| Listing | Size | Revenue (12 mo) | ADR | Occ ≈ | Rating | Distance | Links |
|---|---|---|---|---|---|---|---|
![]() La Crosse's Bluffside Retreat House | 5 bd · 2 ba · sleeps 8 | $60,324 | $766 | 22% | 4.8★ (22) | 0.5 mi | Delisted |
![]() Close House Craftsman Bungalow(3BR/4BEDS/2FBATH) Bungalow
| 3 bd · 2 ba · sleeps 6 | $39,911 | $232 | 47% | 5★ (51) | 0.6 mi | Airbnb |
![]() Bluff View Haven | Steps to Campus House
| 4 bd · 2 ba · sleeps 10 | $60,855 | $258 | 65% | 4.8★ (90) | 0.6 mi | AirbnbVrbo |
Revenue and nightly rate (ADR) are trailing-12-month figures per listing. Occupancy is estimated as revenue ÷ ADR ÷ 365 and can read high when revenue includes cleaning fees.
Cash flow calculator
Rate 8.07% = 7.32% Freddie Mac 30-yr avg (Oct 22) + 0.75% investor premium
Est. revenue
$45,576
NOI
$24,310
Cash flow /mo
$780
Cash needed
$88,221
Cash-on-cash
10.6%
ROE (yr 1)
19.8%
Cap rate
10.8%
DSCR
1.63
Year-1 write-off
$64,896
Year-1 tax shield @ 32%
$20,767
Year-1 return on equity
- Cash flow (annual)$9,359
- Principal paydown$1,390
- Appreciation at%$6,747
Tax savings aren't counted. Turn on “Count tax savings in returns” above if you can use the losses.
Opex, cash-needed & tax-savings breakdown
Annual operating expenses
- Management (20% of revenue)$9,115
- Platform fees (3% of revenue)$1,367
- Maintenance / capex (5% of revenue)$2,279
- Utilities & supplies$4,200
- HOA$0
- Property tax$3,191
- Insurance (STR-rated)$1,113
Cash needed to close
- Down payment (25%)$56,225
- Closing costs (4.0%)$8,996
- Furnishing (bought new)$23,000
Tax savings if the STR loophole applies
- Tax shield @ 32%$20,767
Property tax, insurance rate and the land/building split come from this listing's county tax record; other assumptions match the daily feed (see tasks/plan.md).
The write-off comes from the cost segregation estimate below. Not tax advice.
Cost segregation estimate
An estimate from the listing: every part of the home is priced from national construction costs, less wear for age, and the price (less land) is spread over the parts in proportion. The headline is what a typical cost seg study would claim for this property. The answers below are optional refinements.
Depreciable basis
$177,000
Short-life (5/15-yr)
$42,000 · 24%
Year-1 deduction
$65,000
Year-1 tax shield @ 32%
$21,000
Land 21% (county tax record, assessed value split) · building $135,000 over 39 years · new furniture $23,000
Based on: 1,534 sq ft, built 1900, 4 bd / 1 ba, unfurnished, listing features (appliance list).
Try the cost segregation calculator on any property →
IRS-guide safe-harbor floor: $51,000 in year 1 (16% short-life, $16,000 tax shield), the conservative amount following the IRS audit guide's residential classification table.
- $5,600
Kitchen cabinetsdefault
$9,200 new × 40% good × 1.52 allocation
- $4,500
Kitchen countertopsdefault
$7,500 new × 40% good × 1.52 allocation
- $1,600
Decorative trimdefault
$2,700 new × 40% good × 1.52 allocation
- $100
Mirrorsdefault
$200 new × 40% good × 1.52 allocation
- $900
Shelvingdefault
$1,500 new × 40% good × 1.52 allocation
- $2,300
Window coverings (15)default
$3,800 new × 40% good × 1.52 allocation
- $2,400
Carpet, vinyl & laminate (40% of floors)default
$3,900 new × 40% good × 1.52 allocation
- $4,300
Kitchen & laundry equipment plumbingdefault
$7,100 new × 40% good × 1.52 allocation
- $2,600
Kitchen, laundry & data equipment electricaldefault
$4,300 new × 40% good × 1.52 allocation
- $3,000
Appliances (range, dishwasher, refrigerator)listing
$5,000 new × 40% good × 1.52 allocation
- $23,000
Furniture bought newlisting
$23,000 new × 100% good · bought separately
- $6,200
Paving: driveway & walks (paved)default
$8,100 new × 50% good × 1.52 allocation
- $5,900
Landscaping (typical)default
$7,800 new × 50% good × 1.52 allocation
- $1,100
Patiosdefault
$1,500 new × 50% good × 1.52 allocation
- $1,100
Decks & porches (attached)default
$1,500 new × 50% good × 1.52 allocation
- $100,700
Structure: foundation, framing, walls, windows, doors, roof, interior finishesdefault
$166,000 new × 40% good × 1.52 allocation
- $10,500
Building plumbing & fixturesdefault
$17,200 new × 40% good × 1.52 allocation
- $10,100
Building electrical & lightingdefault
$16,700 new × 40% good × 1.52 allocation
- $10,500
HVACdefault
$17,300 new × 40% good × 1.52 allocation
- $3,600
Hardwood & tile floorsdefault
$5,900 new × 40% good × 1.52 allocation
About the property
Depreciation schedule: typical cost seg study
| Year | 5-yr | 15-yr | Building | Total |
|---|---|---|---|---|
| 1 | $50,400 | $14,400 | $100 | $64,900 |
| 2 | $0 | $0 | $3,500 | $3,500 |
| 3 | $0 | $0 | $3,500 | $3,500 |
| 4 | $0 | $0 | $3,500 | $3,500 |
| 5 | $0 | $0 | $3,500 | $3,500 |
| 6+ | $0 | $0 | $121,300 | $121,300 |
| Total | $50,400 | $14,400 | $135,300 | $200,100 |
Model-based estimate, not an engineered cost segregation study. The IRS doesn’t approve studies; get a professional study before filing. Using these losses against W-2 income needs the short-term rental exception (average stay ≤7 days + material participation). The 39-year building life applies because stays average under 30 days, a separate test (27.5 years for a long-term rental). Federal only: California, Georgia and Wisconsin disallow bonus depreciation, Ohio adds back 5/6 of it, and Tennessee has no personal income tax. Not tax advice.
Market note
Rules differ by jurisdiction. The City of La Crosse requires a short-term rental license ($100 a year) once you rent more than 10 nights a year, plus a Wisconsin tourist rooming house license and inspection from the La Crosse County Health Department. We found no owner-occupancy rule or night cap in the city, but the license does NOT transfer to a new owner. Onalaska allows rentals with a city permit in some zoning districts, and unincorporated towns follow La Crosse County zoning, which has its own permit and day limits. Wisconsin law lets local governments restrict stays under 7 nights. Verify parcel eligibility with the city or county before you buy.