
354 E Holly Ridge Rd Unit 401
Gatlinburg, TN 37738
$239,900
2 bd · 2 ba · 735 sqft · Listed 1d ago
View on Realtor.com →Year built
1988
Sqft
735
Lot sqft
—
HOA / mo
$403
Furnished
No
List date
2026-10-02T14:52:22.000000Z
Revenue
Annual revenue
$32,365
ADR
$162
Occupancy
55%
Cleaning fees (12 mo)
$6,237
Confidence
Med (52.88), 50 comps
Comp revenue range (p25 / median / p75)
Median revenue of shown comps: $28,018





Walk to Downtown Gatlinburg - 4 minute walk - No Parking Hassles - Stunning View
Condominium (condo) · 2 bd · 2 ba · sleeps 4 · 56 ft
Revenue $32,438ADR $245Occ ≈ 36%4.6★ (178)





| Listing | Size | Revenue (12 mo) | ADR | Occ ≈ | Rating | Distance | Links |
|---|---|---|---|---|---|---|---|
![]() Laurel Inn 401 2BR Condo w/ Private Balcony Condominium (condo) | 2 bd · 2 ba · sleeps 4 | $25,322 | $163 | 43% | 4.6★ (43) | 13 ft | AirbnbVrbo |
![]() LI 501 2BR Condo w/ Balcony Close to Downtown Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $32,540 | $170 | 52% | 4.6★ (50) | 13 ft | AirbnbVrbo |
![]() Laurel Inn 404 2BR Condo Balcony Close to Downtown Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $40,520 | $167 | 66% | 4.8★ (61) | 13 ft | AirbnbVrbo |
![]() LI 602 2BR Condo w/Balcony Close to Downtown Condominium (condo) | 2 bd · 2 ba · sleeps 4 | $32,165 | $170 | 52% | 4.8★ (95) | 30 ft | AirbnbVrbo |
![]() Walk to Downtown Gatlinburg - 4 minute walk - No Parking Hassles - Stunning View Condominium (condo) | 2 bd · 2 ba · sleeps 4 | $32,438 | $245 | 36% | 4.6★ (178) | 56 ft | Vrbo |
![]() 5min Walk to GBurg/Perfect Location/Mtn-City Views Condominium (condo) | 2 bd · 2 ba · sleeps 4 | $36,576 | $186 | 54% | 5★ (295) | 59 ft | AirbnbVrbo |
![]() Beautiful Mountain Views-2BD/2BA Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $36,380 | $150 | 66% | 4.9★ (47) | 59 ft | AirbnbVrbo |
![]() Bear-Sighting Condo: Walk to Downtown Gatlinburg! Condominium (condo) | 2 bd · 2 ba · sleeps 4 | $46,198 | $169 | 75% | 4.8★ (164) | 59 ft | AirbnbVrboBooking |
![]() Downtown Gatlinburg $450 wk Sept ask for deal Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $32,061 | $176 | 50% | 4.8★ (133) | 102 ft | AirbnbVrbo |
![]() Uptown Gatlinburg Getaway Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $29,111 | $245 | 33% | 4.5★ (18) | 105 ft | AirbnbVrbo |
Show 40 more


Laurel Inn Condominiums - Gatlinburg Getaway
Apartment · 2 bd · 1 ba · sleeps 4 · 105 ft
Revenue $25,518ADR $225Occ ≈ 31%—



207: King|Kit|Pool|Balcony|FP|2 blocks Gat strip!
Apartment · 2 bd · 2 ba · sleeps 6 · 249 ft
Revenue $38,127ADR $144Occ ≈ 73%4.8★ (137)


















Heart of Dtwn Gatlinburg - Walkable Retreat!
Vacation home · 2 bd · 1 ba · sleeps 4 · 0.1 mi
Revenue $5,143ADR $151Occ ≈ 9%3.2★ (4)














Central Retreat/DT Gatlinburg/sleeps 6/elevator
Condominium (condo) · 2 bd · 2 ba · sleeps 6 · 0.1 mi
Revenue $41,792ADR $139Occ ≈ 82%4.9★ (294)



| Listing | Size | Revenue (12 mo) | ADR | Occ ≈ | Rating | Distance | Links |
|---|---|---|---|---|---|---|---|
![]() Smoky Mountain Escape, Sleeps 6・Balcony・Pool Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $21,491 | $161 | 37% | 4.3★ (13) | 105 ft | AirbnbVrboBooking |
![]() Laurel Inn Condominiums - Gatlinburg Getaway Apartment | 2 bd · 1 ba · sleeps 4 | $25,518 | $225 | 31% | — | 105 ft | Booking |
![]() Inviting 2BR Mtn-view | Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $26,809 | $178 | 41% | 4.3★ (148) | 171 ft | AirbnbVrboBooking |
![]() Holly Ridge 205 | Near Gatlinburg + Fireplace Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $26,924 | $166 | 44% | 4.9★ (8) | 184 ft | AirbnbVrbo |
![]() 207: King|Kit|Pool|Balcony|FP|2 blocks Gat strip! Apartment | 2 bd · 2 ba · sleeps 6 | $38,127 | $144 | 73% | 4.8★ (137) | 249 ft | Airbnb |
![]() Holly Ridge 101 | Near Gatlinburg + Privacy Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $17,792 | $163 | 30% | 4.4★ (8) | 338 ft | AirbnbVrbo |
![]() Snoring Bear Condo At Gatlinburg walk to downtown! Apartment | 2 bd · 2 ba · sleeps 6 | $48,873 | $224 | 60% | 5★ (253) | 351 ft | AirbnbVrbo |
![]() Holly Ridge 103 | Near Gatlinburg + Spacious Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $20,653 | $166 | 34% | 4.8★ (12) | 400 ft | AirbnbVrbo |
![]() Cozy 2 bed 2 bath condo in the heart of Gatlinburg Apartment | 2 bd · 2 ba · sleeps 6 | $8,926 | $212 | 12% | 4.9★ (5) | 449 ft | AirbnbVrboBooking |
![]() Downtown 2BR | Pool | Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $58,070 | $397 | 40% | 4.8★ (178) | 449 ft | AirbnbVrbo |
![]() 2BR Waterview Downtown | Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $35,460 | $238 | 41% | 4.8★ (132) | 456 ft | AirbnbVrbo |
![]() Baskins Creek 209 | Foothill Views Gatlinburg Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $11,159 | $202 | 15% | 4.8★ (7) | 486 ft | AirbnbVrboBooking |
![]() Ideally located Condo w/ Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $18,423 | $241 | 21% | 4.8★ (100) | 489 ft | AirbnbVrbo |
![]() Holly Ridge 204 | Near Gatlinburg + Cozy Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $22,810 | $164 | 38% | 4.5★ (7) | 489 ft | AirbnbVrbo |
![]() Walk to the Parkway - Cabin with Private Hot Tub! Cabin | 2 bd · 2 ba · sleeps 8 | $66,037 | $282 | 64% | 5★ (342) | 499 ft | AirbnbVrbo |
![]() Elegant 2BR w/ Free Attraction Tickets & Views Condominium (condo) | 2 bd · 2 ba · sleeps 8 | $19,141 | $242 | 22% | 4.8★ (100) | 509 ft | AirbnbVrbo |
![]() Luxury Condo w/ Balcony & Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $20,153 | $235 | 23% | 4.9★ (82) | 0.1 mi | AirbnbVrbo |
![]() Walk to Town 2BR Condo w/ Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $9,557 | $235 | 11% | 4.8★ (138) | 0.1 mi | AirbnbVrbo |
![]() LI 606 2BR Condo w/Balcony Close to Downtown Condominium (condo) | 2 bd · 2 ba · sleeps 4 | $42,042 | $167 | 69% | 4.8★ (42) | 0.1 mi | AirbnbVrbo |
![]() Downtown 2BR Waterview | Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $31,409 | $225 | 38% | 4.8★ (88) | 0.1 mi | AirbnbVrbo |
![]() Baskins Creek 307 | Family Condo Near Parkway Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $11,748 | $238 | 14% | 5★ (1) | 0.1 mi | AirbnbVrboBooking |
![]() OGP612 downtown near Ripley's Aquarium & Anakeesta Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $37,160 | $188 | 54% | 4.6★ (27) | 0.1 mi | AirbnbVrbo |
![]() Heart of Dtwn Gatlinburg - Walkable Retreat! Vacation home | 2 bd · 1 ba · sleeps 4 | $5,143 | $151 | 9% | 3.2★ (4) | 0.1 mi | Booking |
![]() Baskins Creek 212 | Cozy Condo w/ Pool, Hot Tub Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $7,287 | $231 | 9% | 3.5★ (2) | 0.1 mi | AirbnbVrboBooking |
![]() Downtown Luxury Condo w/ Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $13,147 | $250 | 14% | 4.8★ (141) | 0.1 mi | AirbnbVrbo |
![]() Holly Ridge 102 | Cozy, Near Gatlinburg + Privacy Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $21,058 | $164 | 35% | 4.8★ (19) | 0.1 mi | AirbnbVrbo |
![]() Baskins Creek 104 | Hot Tub | Downtown Gatlinburg Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $17,145 | $250 | 19% | — | 0.1 mi | AirbnbVrbo |
![]() Baskins Creek 512 | Downtown Gatlinburg | Hot Tub Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $18,990 | $250 | 21% | 4.8★ (4) | 0.1 mi | AirbnbVrboBooking |
![]() Baskins Creek 504 | Hot Tub, Pool, Sleeps 6 Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $12,726 | $225 | 15% | 5★ (2) | 0.1 mi | AirbnbVrbo |
![]() Baskins Creek 402 | Downtown Gatlinburg Condominium (condo) | 2 bd · 2 ba · sleeps 8 | $16,937 | $230 | 20% | 5★ (4) | 0.1 mi | AirbnbVrboBooking |
![]() Inviting 2BR Waterview w/ Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $16,349 | $234 | 19% | 4.8★ (125) | 0.1 mi | AirbnbVrbo |
![]() Walk Everywhere 2BR w/ Free Attraction Tickets Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $33,375 | $240 | 38% | 4.8★ (112) | 0.1 mi | AirbnbVrbo |
![]() OGP512 downtown near Ripley's Aquarium & Anakeesta Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $40,255 | $188 | 59% | 4.8★ (98) | 0.1 mi | AirbnbVrbo |
![]() Olde Gatlinburg 212 is a beautiful condo with Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $25,766 | $174 | 41% | 3.8★ (31) | 0.1 mi | AirbnbVrbo |
![]() OGP307 downtown near Ripley's Aquarium & Anakeesta Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $31,669 | $182 | 48% | 4.2★ (32) | 0.1 mi | AirbnbVrbo |
![]() Olde Gatlinburg 712 is a beautiful condo with Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $37,925 | $184 | 56% | 4.5★ (48) | 0.1 mi | AirbnbVrbo |
![]() Central Retreat/DT Gatlinburg/sleeps 6/elevator Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $41,792 | $139 | 82% | 4.9★ (294) | 0.1 mi | Airbnb |
![]() Stylish 2BR/ Walk to Everything/ Free Tix daily Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $51,306 | $202 | 70% | 4.8★ (164) | 0.1 mi | AirbnbVrboBooking |
![]() Beautiful Condo in Gatlinburg Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $36,635 | $187 | 54% | 5★ (125) | 0.1 mi | AirbnbVrbo |
![]() Baskins Creek II by Beyond Expectations w/ Balcony Condominium (condo) | 2 bd · 2 ba · sleeps 6 | $44,904 | $209 | 59% | 4.8★ (73) | 0.1 mi | AirbnbVrboBooking |
Revenue and nightly rate (ADR) are trailing-12-month figures per listing. Occupancy is estimated as revenue ÷ ADR ÷ 365 and can read high when revenue includes cleaning fees.
Cash flow calculator
Rate 8.03% = 7.28% Freddie Mac 30-yr avg (Oct 1) + 0.75% investor premium
Est. revenue
$32,365
NOI
$12,213
Cash flow /mo
-$306
Cash needed
$85,571
Cash-on-cash
-4.3%
ROE (yr 1)
5.9%
Cap rate
5.1%
DSCR
0.77
Year-1 write-off
$67,451
Year-1 tax shield @ 32%
$21,584
Year-1 return on equity
- Cash flow (annual)-$3,674
- Principal paydown$1,494
- Appreciation at%$7,197
Tax savings aren't counted. Turn on “Count tax savings in returns” above if you can use the losses.
Opex, cash-needed & tax-savings breakdown
Annual operating expenses
- Management (20% of revenue)$6,473
- Platform fees (3% of revenue)$971
- Maintenance / capex (5% of revenue)$1,618
- Utilities & supplies$4,200
- HOA$4,836
- Property tax$614
- Insurance (STR-rated)$1,439
Cash needed to close
- Down payment (25%)$59,975
- Closing costs (4.0%)$9,596
- Furnishing (bought new)$16,000
Tax savings if the STR loophole applies
- Tax shield @ 32%$21,584
Property tax, insurance rate and the land/building split come from this listing's county tax record; other assumptions match the daily feed (see tasks/plan.md).
The write-off comes from the cost segregation estimate below. Not tax advice.
Cost segregation estimate
An estimate from the listing: every part of the home is priced from national construction costs, less wear for age, and the price (less land) is spread over the parts in proportion. The headline is what a typical cost seg study would claim for this property. The answers below are optional refinements.
Depreciable basis
$162,000
Short-life (5/15-yr)
$51,000 · 32%
Year-1 deduction
$67,000
Year-1 tax shield @ 32%
$22,000
Land 33% (county tax record, market value split) · building $110,000 over 39 years · new furniture $16,000
Based on: 735 sq ft, built 1988, 2 bd / 2 ba, unfurnished, listing features (fireplace, appliance list).
Try the cost segregation calculator on any property →
IRS-guide safe-harbor floor: $50,000 in year 1 (21% short-life, $16,000 tax shield), the conservative amount following the IRS audit guide's residential classification table.
- $7,600
Kitchen cabinetsdefault
$7,400 new × 40% good × 2.56 allocation
- $6,200
Kitchen countertopsdefault
$6,100 new × 40% good × 2.56 allocation
- $1,300
Decorative trimdefault
$1,300 new × 40% good × 2.56 allocation
- $300
Mirrorsdefault
$300 new × 40% good × 2.56 allocation
- $900
Shelvingdefault
$900 new × 40% good × 2.56 allocation
- $1,800
Window coverings (7)default
$1,800 new × 40% good × 2.56 allocation
- $1,900
Carpet, vinyl & laminate (40% of floors)default
$1,900 new × 40% good × 2.56 allocation
- $5,900
Kitchen & laundry equipment plumbingdefault
$5,800 new × 40% good × 2.56 allocation
- $3,600
Kitchen, laundry & data equipment electricaldefault
$3,500 new × 40% good × 2.56 allocation
- $5,800
Appliances (range, microwave, dishwasher, refrigerator)listing
$5,700 new × 40% good × 2.56 allocation
- $16,000
Furniture bought newlisting
$16,000 new × 100% good · bought separately
- $7,200
Paving: driveway & walks (paved)default
$5,600 new × 50% good × 2.56 allocation
- $6,900
Landscaping (typical)default
$5,400 new × 50% good × 2.56 allocation
- $900
Patiosdefault
$700 new × 50% good × 2.56 allocation
- $900
Decks & porches (attached)default
$700 new × 50% good × 2.56 allocation
- $81,000
Structure: foundation, framing, walls, windows, doors, roof, interior finishesdefault
$79,100 new × 40% good × 2.56 allocation
- $8,400
Building plumbing & fixturesdefault
$8,200 new × 40% good × 2.56 allocation
- $6,700
Building electrical & lightingdefault
$6,600 new × 40% good × 2.56 allocation
- $8,500
HVACdefault
$8,300 new × 40% good × 2.56 allocation
- $2,900
Hardwood & tile floorsdefault
$2,800 new × 40% good × 2.56 allocation
- $2,700
Fireplacelisting
$2,600 new × 40% good × 2.56 allocation
About the property
Depreciation schedule: typical cost seg study
| Year | 5-yr | 15-yr | Building | Total |
|---|---|---|---|---|
| 1 | $51,400 | $16,000 | $100 | $67,500 |
| 2 | $0 | $0 | $2,800 | $2,800 |
| 3 | $0 | $0 | $2,800 | $2,800 |
| 4 | $0 | $0 | $2,800 | $2,800 |
| 5 | $0 | $0 | $2,800 | $2,800 |
| 6+ | $0 | $0 | $98,800 | $98,800 |
| Total | $51,400 | $16,000 | $110,200 | $177,500 |
Model-based estimate, not an engineered cost segregation study. The IRS doesn’t approve studies; get a professional study before filing. Using these losses against W-2 income needs the short-term rental exception (average stay ≤7 days + material participation). The 39-year building life applies because stays average under 30 days, a separate test (27.5 years for a long-term rental). Federal only: California, Georgia and Wisconsin disallow bonus depreciation, Ohio adds back 5/6 of it, and Tennessee has no personal income tax. Not tax advice.
Market note
STR allowed in most of Sevier County; inside Gatlinburg city limits only in overnight-rental zones.