
701 Patriot Pl
Holmen, WI 54636
$345,000
3 bd · 2 ba · 2,635 sqft · Listed 1d ago
View on Realtor.com →Year built
1997
Sqft
2,635
Lot sqft
10,019
HOA / mo
None
Furnished
No
List date
2026-11-02T21:48:48.000000Z
Revenue
Annual revenue
$35,900
ADR
$92
Occupancy
98%
Cleaning fees (12 mo)
$1,706
Confidence
Low (34.83), 5 comps
Comp revenue range (p25 / median / p75)
Few similar-size comps were found, so all comps are shown.
Median revenue of shown comps: $29,389

NEW! The La Crosse Lodge
Cabin · 3 bd · 2.5 ba · sleeps 6 · 0.6 mi
- A/C
- Free parking
- Pets OK
- Wifi
- +4
Revenue $56,218ADR $502Occ ≈ 31%5★ (17)

Adorable 3-bedroom bungalow near Lake Onalaska
House · 3 bd · 1 ba · sleeps 6 · 1.0 mi
Revenue $7,134ADR $182Occ ≈ 11%4.6★
Delisted


Prairie View Ranch Retreat-Lake Ona & GRTrail Near
House · 3 bd · 1 ba · sleeps 6 · 1.0 mi
- A/C
- Free parking
- Wifi
- Kitchen
- +2
Revenue $16,479ADR $198Occ ≈ 23%4.6★ (12)

Emma’s Cozy Cottage
Cottage · 2 bd · 1 ba · sleeps 2 · 1.5 mi
Revenue $29,389ADR $160Occ ≈ 50%4.8★ (238)
Delisted
| Listing | Size | Revenue (12 mo) | ADR | Occ ≈ | Rating | Distance | Links |
|---|---|---|---|---|---|---|---|
![]() NEW! The La Crosse Lodge Cabin
| 3 bd · 2.5 ba · sleeps 6 | $56,218 | $502 | 31% | 5★ (17) | 0.6 mi | Airbnb |
![]() Adorable 3-bedroom bungalow near Lake Onalaska House | 3 bd · 1 ba · sleeps 6 | $7,134 | $182 | 11% | 4.6★ | 1.0 mi | Delisted |
![]() 3 Mi to Lake Onalaska: Quaint Home w/ Prairie View House | 3 bd · 1 ba · sleeps 6 | $45,181 | $191 | 65% | 4.8★ (4) | 1.0 mi | AirbnbBooking |
![]() Prairie View Ranch Retreat-Lake Ona & GRTrail Near House
| 3 bd · 1 ba · sleeps 6 | $16,479 | $198 | 23% | 4.6★ (12) | 1.0 mi | Airbnb |
![]() Emma’s Cozy Cottage Cottage | 2 bd · 1 ba · sleeps 2 | $29,389 | $160 | 50% | 4.8★ (238) | 1.5 mi | Delisted |
Revenue and nightly rate (ADR) are trailing-12-month figures per listing. Occupancy is estimated as revenue ÷ ADR ÷ 365 and can read high when revenue includes cleaning fees.
Cash flow calculator
Rate 7.99% = 7.24% Freddie Mac 30-yr avg (Oct 29) + 0.75% investor premium
Est. revenue
$35,900
NOI
$15,367
Cash flow /mo
-$616
Cash needed
$119,550
Cash-on-cash
-6.2%
ROE (yr 1)
4.3%
Cap rate
4.5%
DSCR
0.68
Year-1 write-off
$63,558
Year-1 tax shield @ 32%
$20,339
Year-1 return on equity
- Cash flow (annual)-$7,394
- Principal paydown$2,166
- Appreciation at%$10,350
Tax savings aren't counted. Turn on “Count tax savings in returns” above if you can use the losses.
Opex, cash-needed & tax-savings breakdown
Annual operating expenses
- Management (20% of revenue)$7,180
- Platform fees (3% of revenue)$1,077
- Maintenance / capex (5% of revenue)$1,795
- Utilities & supplies$4,200
- HOA$0
- Property tax$4,573
- Insurance (STR-rated)$1,708
Cash needed to close
- Down payment (25%)$86,250
- Closing costs (4.0%)$13,800
- Furnishing (bought new)$19,500
Tax savings if the STR loophole applies
- Tax shield @ 32%$20,339
Property tax, insurance rate and the land/building split come from this listing's county tax record; other assumptions match the daily feed (see tasks/plan.md).
The write-off comes from the cost segregation estimate below. Not tax advice.
Cost segregation estimate
An estimate from the listing: every part of the home is priced from national construction costs, less wear for age, and the price (less land) is spread over the parts in proportion. The headline is what a typical cost seg study would claim for this property. The answers below are optional refinements.
Depreciable basis
$282,000
Short-life (5/15-yr)
$44,000 · 16%
Year-1 deduction
$64,000
Year-1 tax shield @ 32%
$20,000
Land 18% (county tax record, assessed value split) · building $238,000 over 39 years · new furniture $20,000
Based on: 2,635 sq ft, built 1997, 3 bd / 2 ba, unfurnished, listing features (flooring types, appliance list).
Try the cost segregation calculator on any property →
IRS-guide safe-harbor floor: $49,000 in year 1 (10% short-life, $16,000 tax shield), the conservative amount following the IRS audit guide's residential classification table.
- $5,700
Kitchen cabinetsdefault
$11,600 new × 40% good × 1.24 allocation
- $4,700
Kitchen countertopsdefault
$9,500 new × 40% good × 1.24 allocation
- $2,300
Decorative trimdefault
$4,600 new × 40% good × 1.24 allocation
- $100
Mirrorsdefault
$300 new × 40% good × 1.24 allocation
- $600
Shelvingdefault
$1,200 new × 40% good × 1.24 allocation
- $3,200
Window coverings (26)default
$6,500 new × 40% good × 1.24 allocation
- $4,700
Kitchen & laundry equipment plumbingdefault
$9,000 new × 42% good × 1.24 allocation
- $2,800
Kitchen, laundry & data equipment electricaldefault
$5,400 new × 42% good × 1.24 allocation
- $3,500
Appliances (range, dishwasher, refrigerator, washer, dryer)listing
$7,000 new × 40% good × 1.24 allocation
- $19,500
Furniture bought newlisting
$19,500 new × 100% good · bought separately
- $6,600
Paving: driveway & walks (paved)listing
$10,600 new × 50% good × 1.24 allocation
- $6,300
Landscaping (typical)default
$10,200 new × 50% good × 1.24 allocation
- $1,600
Patiosdefault
$2,600 new × 50% good × 1.24 allocation
- $1,600
Decks & porches (attached)default
$2,600 new × 50% good × 1.24 allocation
- $183,200
Structure: foundation, framing, walls, windows, doors, roof, interior finishesdefault
$286,400 new × 52% good × 1.24 allocation
- $15,400
Building plumbing & fixturesdefault
$29,700 new × 42% good × 1.24 allocation
- $16,000
Building electrical & lightingdefault
$30,700 new × 42% good × 1.24 allocation
- $14,700
HVACdefault
$29,700 new × 40% good × 1.24 allocation
- $8,400
Hardwood & tile floorsdefault
$17,000 new × 40% good × 1.24 allocation
About the property
Depreciation schedule: typical cost seg study
| Year | 5-yr | 15-yr | Building | Total |
|---|---|---|---|---|
| 1 | $47,200 | $16,100 | $300 | $63,600 |
| 2 | $0 | $0 | $6,100 | $6,100 |
| 3 | $0 | $0 | $6,100 | $6,100 |
| 4 | $0 | $0 | $6,100 | $6,100 |
| 5 | $0 | $0 | $6,100 | $6,100 |
| 6+ | $0 | $0 | $213,100 | $213,100 |
| Total | $47,200 | $16,100 | $237,700 | $301,100 |
Model-based estimate, not an engineered cost segregation study. The IRS doesn’t approve studies; get a professional study before filing. Using these losses against W-2 income needs the short-term rental exception (average stay ≤7 days + material participation). The 39-year building life applies because stays average under 30 days, a separate test (27.5 years for a long-term rental). Federal only: California, Georgia and Wisconsin disallow bonus depreciation, Ohio adds back 5/6 of it, and Tennessee has no personal income tax. Not tax advice.
Market note
Rules differ by jurisdiction. The City of La Crosse requires a short-term rental license ($100 a year) once you rent more than 10 nights a year, plus a Wisconsin tourist rooming house license and inspection from the La Crosse County Health Department. We found no owner-occupancy rule or night cap in the city, but the license does NOT transfer to a new owner. Onalaska allows rentals with a city permit in some zoning districts, and unincorporated towns follow La Crosse County zoning, which has its own permit and day limits. Wisconsin law lets local governments restrict stays under 7 nights. Verify parcel eligibility with the city or county before you buy.