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1415 28th St S

1415 28th St S

La Crosse, WI 54601

$349,900

3 bd · 2 ba · 1,950 sqft · Listed 19d ago

View on Realtor.com →

Year built

1959

Sqft

1,950

Lot sqft

10,890

HOA / mo

None

Furnished

No

List date

2026-09-12T13:18:12.000000Z

Revenue

Annual revenue

$42,104

ADR

$180

Occupancy

64%

Cleaning fees (12 mo)

$5,372

Confidence

Med (56.49), 8 comps

Comp revenue range (p25 / median / p75)

$29,009$34,494$46,379
  • Cheerful home with driveway and backyard!

    House · 3 bd · 1.5 ba · sleeps 6 · 0.2 mi

    Revenue $37,038ADR $226Occ ≈ 45%4.9★ (120)

    AirbnbVrbo

  • Stone's Throw Cottage

    Cottage · 2 bd · 1 ba · sleeps 5 · 0.2 mi

    Revenue $31,950ADR $125Occ ≈ 70%5★ (182)

    AirbnbVrbo

  • The Bluff View Collective Main House + Studio

    House · 4 bd · 2.5 ba · sleeps 8 · 0.2 mi

    Revenue $26,322ADR $472Occ ≈ 15%5★ (1)

    Airbnb

  • Bright 4BR Retreat | UW-La Crosse

    House · 4 bd · 2 ba · sleeps 10 · 0.3 mi

    Revenue $59,726ADR $252Occ ≈ 65%4.8★ (87)

    AirbnbVrbo

  • Cozy Cottage on the Corner

    House · 3 bd · 2 ba · sleeps 7 · 0.3 mi

    Revenue $63,808ADR $227Occ ≈ 77%5★ (16)

    Airbnb

  • NEST - Cozy, Stylish, & Relaxing & Newly updated!

    House · 3 bd · 1.5 ba · sleeps 6 · 0.4 mi

    Revenue $41,930ADR $224Occ ≈ 51%5★ (56)

    AirbnbVrbo

  • Cute - Clean -Cozy

    Serviced apartment · 2 bd · 1 ba · sleeps 2 · 0.7 mi

    Revenue $14,775ADR $72Occ ≈ 56%4.8★ (341)

    Airbnb

  • Comfortable, Hyde Away Home

    House · 2 bd · 1 ba · sleeps 5 · 0.7 mi

    Revenue $29,905ADR $114Occ ≈ 72%5★ (84)

    Airbnb

Revenue and nightly rate (ADR) are trailing-12-month figures per listing. Occupancy is estimated as revenue ÷ ADR ÷ 365 and can read high when revenue includes cleaning fees.

Cash flow calculator

Financing
Management

Est. revenue

$42,104

NOI

$20,380

Cash flow /mo

$1,698

Cash needed

$383,396

Cash-on-cash (all cash)

5.3%

ROE (yr 1)

8.1%

Cap rate

5.8%

DSCR

—

Year-1 write-off

$82,764

Year-1 tax shield @ 32%

$26,485

Year-1 return on equity

  • Cash flow (annual)$20,380
  • Principal paydown (n/a, cash)$0
  • Appreciation at%$10,497
ROE8.1%

Tax savings aren't counted. Turn on “Count tax savings in returns” above if you can use the losses.

Opex, cash-needed & tax-savings breakdown

Annual operating expenses

  • Management (20% of revenue)$8,421
  • Platform fees (3% of revenue)$1,263
  • Maintenance / capex (5% of revenue)$2,105
  • Utilities & supplies$4,200
  • HOA$0
  • Property tax$4,003
  • Insurance (STR-rated)$1,732

Cash needed to close

  • Purchase price (all cash)$349,900
  • Closing costs (4.0%)$13,996
  • Furnishing (bought new)$19,500

Tax savings if the STR loophole applies

  • Tax shield @ 32%$26,485

Property tax, insurance rate and the land/building split come from this listing's county tax record; other assumptions match the daily feed (see tasks/plan.md).

The write-off comes from the cost segregation estimate below. Not tax advice.

Cost segregation estimate

An estimate from the listing: every part of the home is priced from national construction costs, less wear for age, and the price (less land) is spread over the parts in proportion. The headline is what a typical cost seg study would claim for this property. The answers below are optional refinements.

Depreciable basis

$288,000

Short-life (5/15-yr)

$63,000 · 22%

Year-1 deduction

$83,000

Year-1 tax shield @ 32%

$26,000

Land 18% (county tax record, assessed value split) · building $225,000 over 39 years · new furniture $20,000

Based on: 1,950 sq ft, built 1959, 3 bd / 2 ba, unfurnished, listing features (fence, flooring types, appliance list).

Try the cost segregation calculator on any property →

IRS-guide safe-harbor floor: $63,000 in year 1 (15% short-life, $20,000 tax shield), the conservative amount following the IRS audit guide's residential classification table.

5-year property$55,100
  • Kitchen cabinetsdefault

    $10,100 new × 40% good × 1.94 allocation

    $7,800
  • Kitchen countertopsdefault

    $8,200 new × 40% good × 1.94 allocation

    $6,400
  • Decorative trimdefault

    $3,400 new × 40% good × 1.94 allocation

    $2,600
  • Mirrorsdefault

    $300 new × 40% good × 1.94 allocation

    $200
  • Shelvingdefault

    $1,200 new × 40% good × 1.94 allocation

    $900
  • Window coverings (20)default

    $5,000 new × 40% good × 1.94 allocation

    $3,900
  • Kitchen & laundry equipment plumbingdefault

    $7,800 new × 40% good × 1.94 allocation

    $6,100
  • Kitchen, laundry & data equipment electricaldefault

    $4,700 new × 40% good × 1.94 allocation

    $3,700
  • Appliances (range, dishwasher, refrigerator)listing

    $5,000 new × 40% good × 1.94 allocation

    $3,900
  • Furniture bought newlisting

    $19,500 new × 100% good · bought separately

    $19,500
15-year land improvements$27,000
  • Paving: driveway & walks (paved)listing

    $9,200 new × 50% good × 1.94 allocation

    $8,900
  • Landscaping (typical)default

    $8,800 new × 50% good × 1.94 allocation

    $8,500
  • Patiosdefault

    $1,900 new × 50% good × 1.94 allocation

    $1,900
  • Decks & porches (attached)default

    $1,900 new × 50% good × 1.94 allocation

    $1,900
  • Fencinglisting

    $6,000 new × 50% good × 1.94 allocation

    $5,800
Building, 39-year$225,100
  • Structure: foundation, framing, walls, windows, doors, roof, interior finishesdefault

    $211,600 new × 40% good × 1.94 allocation

    $164,200
  • Building plumbing & fixturesdefault

    $21,900 new × 40% good × 1.94 allocation

    $17,000
  • Building electrical & lightingdefault

    $22,000 new × 40% good × 1.94 allocation

    $17,100
  • HVACdefault

    $22,000 new × 40% good × 1.94 allocation

    $17,100
  • Hardwood & tile floorsdefault

    $12,500 new × 40% good × 1.94 allocation

    $9,700

About the property

Depreciation schedule: typical cost seg study

Year5-yr15-yrBuildingTotal
1$55,100$27,000$700$82,800
2$0$0$5,800$5,800
3$0$0$5,800$5,800
4$0$0$5,800$5,800
5$0$0$5,800$5,800
6+$0$0$201,300$201,300
Total$55,100$27,000$225,100$307,200

Model-based estimate, not an engineered cost segregation study. The IRS doesn’t approve studies; get a professional study before filing. Using these losses against W-2 income needs the short-term rental exception (average stay ≤7 days + material participation). The 39-year building life applies because stays average under 30 days, a separate test (27.5 years for a long-term rental). Federal only: California, Georgia and Wisconsin disallow bonus depreciation, Ohio adds back 5/6 of it, and Tennessee has no personal income tax. Not tax advice.

Market note

Rules differ by jurisdiction. The City of La Crosse requires a short-term rental license ($100 a year) once you rent more than 10 nights a year, plus a Wisconsin tourist rooming house license and inspection from the La Crosse County Health Department. We found no owner-occupancy rule or night cap in the city, but the license does NOT transfer to a new owner. Onalaska allows rentals with a city permit in some zoning districts, and unincorporated towns follow La Crosse County zoning, which has its own permit and day limits. Wisconsin law lets local governments restrict stays under 7 nights. Verify parcel eligibility with the city or county before you buy.