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Rate 8.07% = 7.32% Freddie Mac 30-yr avg (Oct 22) + 0.75% investor premium

1615 Cherry Ln S

1615 Cherry Ln S

Holmen, WI 54636

$559,900

5 bd · 3 ba · 3,250 sqft · Listed 1d ago

View on Realtor.com →
Low confidenceNegative cash flow

Year built

2018

Sqft

3,250

Lot sqft

11,326

HOA / mo

None

Furnished

No

List date

2026-10-26T18:08:18Z

Revenue

Annual revenue

$44,534

ADR

$242

Occupancy

50%

Cleaning fees (12 mo)

$3,770

Confidence

High (70.14), 5 comps

Comp revenue range (p25 / median / p75)

$36,220$46,209$50,995

Few similar-size comps were found, so all comps are shown.

Median revenue of shown comps: $46,209

  • Cozy, country-feel, private, close to everything, for family & friends to gather

    House · 6 bd · 2 ba · sleeps 22 · 2.4 mi

    • A/C
    • Free parking
    • Pets OK
    • Wifi
    • +1

    Revenue $50,995ADR $329Occ ≈ 42%4.9★ (109)

    Vrbo

  • Northshore Getaway

    House · 4 bd · 2 ba · sleeps 6 · 2.7 mi

    • A/C
    • Free parking
    • Wifi
    • Kitchen
    • +1

    Revenue $56,542ADR $236Occ ≈ 66%4.7★ (32)

    Airbnb

  • Backwater hideaway. Big house with water access.

    House · 4 bd · 2.5 ba · sleeps 8 · 2.7 mi

    • A/C
    • Free parking
    • Pets OK
    • Wifi
    • +3

    Revenue $36,220ADR $211Occ ≈ 47%4.8★ (120)

    AirbnbVrbo

  • House on onalaska Wisconsin 4 bedroom 3 Beth

    House · 4 bd · 2.5 ba · sleeps 8 · 2.7 mi

    • A/C
    • Free parking
    • Wifi
    • Kitchen
    • +1

    Revenue $24,263ADR $142Occ ≈ 47%4.9★ (168)

    Airbnb

  • Backyard Oasis w/ In-Ground Pool, FirePit & Gazebo

    House · 5 bd · 3 ba · sleeps 11 · 3.9 mi

    • Pool
    • A/C
    • Free parking
    • Wifi
    • +4

    Revenue $46,209ADR $445Occ ≈ 28%5★ (22)

    AirbnbVrbo

Revenue and nightly rate (ADR) are trailing-12-month figures per listing. Occupancy is estimated as revenue ÷ ADR ÷ 365 and can read high when revenue includes cleaning fees.

Cash flow calculator

Financing
Management
Term

Rate 8.07% = 7.32% Freddie Mac 30-yr avg (Oct 22) + 0.75% investor premium

Est. revenue

$44,534

NOI

$17,662

Cash flow /mo

-$1,630

Cash needed

$188,871

Cash-on-cash

-10.4%

ROE (yr 1)

0.4%

Cap rate

3.2%

DSCR

0.47

Year-1 write-off

$117,739

Year-1 tax shield @ 32%

$37,677

Year-1 return on equity

  • Cash flow (annual)-$19,559
  • Principal paydown$3,459
  • Appreciation at%$16,797
ROE0.4%

Tax savings aren't counted. Turn on “Count tax savings in returns” above if you can use the losses.

Opex, cash-needed & tax-savings breakdown

Annual operating expenses

  • Management (20% of revenue)$8,907
  • Platform fees (3% of revenue)$1,336
  • Maintenance / capex (5% of revenue)$2,227
  • Utilities & supplies$4,200
  • HOA$0
  • Property tax$7,431
  • Insurance (STR-rated)$2,772

Cash needed to close

  • Down payment (25%)$139,975
  • Closing costs (4.0%)$22,396
  • Furnishing (bought new)$26,500

Tax savings if the STR loophole applies

  • Tax shield @ 32%$37,677

Property tax, insurance rate and the land/building split come from this listing's county tax record; other assumptions match the daily feed (see tasks/plan.md).

The write-off comes from the cost segregation estimate below. Not tax advice.

Cost segregation estimate

An estimate from the listing: every part of the home is priced from national construction costs, less wear for age, and the price (less land) is spread over the parts in proportion. The headline is what a typical cost seg study would claim for this property. The answers below are optional refinements.

Depreciable basis

$491,000

Short-life (5/15-yr)

$91,000 · 18%

Year-1 deduction

$118,000

Year-1 tax shield @ 32%

$38,000

Land 12% (county tax record, assessed value split) · building $400,000 over 39 years · new furniture $27,000

Based on: 3,250 sq ft, built 2018, 5 bd / 3 ba, unfurnished, listing features (deck, fence, fireplace, stone counters, appliance list).

Try the cost segregation calculator on any property →

IRS-guide safe-harbor floor: $73,000 in year 1 (9% short-life, $23,000 tax shield), the conservative amount following the IRS audit guide's residential classification table.

5-year property$71,900
  • Kitchen cabinetsdefault

    $12,900 new × 68% good

    $8,800
  • Kitchen countertops (stone)listing

    $13,200 new × 68% good

    $9,000
  • Decorative trimdefault

    $5,700 new × 68% good

    $3,900
  • Mirrorsdefault

    $500 new × 40% good

    $200
  • Shelvingdefault

    $1,800 new × 68% good

    $1,200
  • Window coverings (33)default

    $8,300 new × 40% good

    $3,300
  • Carpet, vinyl & laminate (40% of floors)default

    $8,400 new × 40% good

    $3,300
  • Kitchen & laundry equipment plumbingdefault

    $10,100 new × 84% good

    $8,400
  • Kitchen, laundry & data equipment electricaldefault

    $6,100 new × 84% good

    $5,100
  • Appliances (range, microwave, dishwasher, refrigerator)listing

    $5,700 new × 40% good

    $2,300
  • Furniture bought newlisting

    $26,500 new × 100% good · bought separately

    $26,500
15-year land improvements$45,400
  • Paving: driveway & walks (paved)listing

    $14,800 new × 68% good

    $10,000
  • Landscaping (typical)default

    $11,400 new × 68% good

    $7,700
  • Patiosdefault

    $3,200 new × 68% good

    $2,200
  • Decks & porches (attached)listing

    $36,600 new × 60% good

    $21,900
  • Fencinglisting

    $6,000 new × 60% good

    $3,600
Building, 39-year$400,300
  • Structure: foundation, framing, walls, windows, doors, roof, interior finishesdefault

    $352,900 new × 87% good

    $305,100
  • Building plumbing & fixturesdefault

    $36,700 new × 84% good

    $30,700
  • Building electrical & lightingdefault

    $38,500 new × 84% good

    $32,200
  • HVACdefault

    $36,600 new × 60% good

    $21,900
  • Hardwood & tile floorsdefault

    $12,500 new × 68% good

    $8,500
  • Fireplacelisting

    $2,600 new × 68% good

    $1,800

About the property

Depreciation schedule: typical cost seg study

Year5-yr15-yrBuildingTotal
1$71,900$45,400$400$117,700
2$0$0$10,300$10,300
3$0$0$10,300$10,300
4$0$0$10,300$10,300
5$0$0$10,300$10,300
6+$0$0$358,800$358,800
Total$71,900$45,400$400,300$517,600

Model-based estimate, not an engineered cost segregation study. The IRS doesn’t approve studies; get a professional study before filing. Using these losses against W-2 income needs the short-term rental exception (average stay ≤7 days + material participation). The 39-year building life applies because stays average under 30 days, a separate test (27.5 years for a long-term rental). Federal only: California, Georgia and Wisconsin disallow bonus depreciation, Ohio adds back 5/6 of it, and Tennessee has no personal income tax. Not tax advice.

Market note

Rules differ by jurisdiction. The City of La Crosse requires a short-term rental license ($100 a year) once you rent more than 10 nights a year, plus a Wisconsin tourist rooming house license and inspection from the La Crosse County Health Department. We found no owner-occupancy rule or night cap in the city, but the license does NOT transfer to a new owner. Onalaska allows rentals with a city permit in some zoning districts, and unincorporated towns follow La Crosse County zoning, which has its own permit and day limits. Wisconsin law lets local governments restrict stays under 7 nights. Verify parcel eligibility with the city or county before you buy.